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The company was founded in 1962 as K2 Inc. Initially, the brand specialized in ski equipment, but in the 1990s entered the inline skate market under the brand K2 Skates.
The introduction of the SoftBoot design revolutionized the industry by offering superior comfort and flexibility. By the late 1990s and early 21st century, K2 became a leading name in inline skating, offering a wide range of products for recreational and aggressive skaters.
Today, the brand manages:
